Advertising & Sponsorship Policy

Updated: [11/23/2023]

At Bonus Dental, our mission is to deliver top-tier, evidence-based information on dental health, sleep, and the mouth-body connection. We’re dedicated to presenting well-researched, actionable content that assists you and your family in achieving optimal dental health.

Every article on Bonus Dental undergoes meticulous review by qualified dental or health professionals, following strict medical and editorial guidelines to ensure accuracy and clarity to the best of our abilities.

Our funding for Bonus Dental comes from various sources, including advertising on our website, social media accounts, newsletters, and partner editorial content. While these funds support our operations, they never compromise our commitment to editorial excellence. Our sponsors are prohibited from directly influencing our content, be it opinions on specific products, the inclusion or exclusion of relevant scientific data, or suggestions to alter any particular area of health.

Periodically, we publish content sponsored by a partner. This content is always clearly marked as partner content, making it evident that the partner was involved in its creation. More details regarding this are outlined in Section X below.

We adhere to the following standards for each advertising type used on BonusDental.com:

Sole Discretion Over Advertising Content
- Bonus Dental maintains complete discretion over all advertising content.
- We reserve the right to reject, cancel, or remove any ad, notifying the advertiser about our decision and reasoning behind it.
- The placement of ads on our website is at our discretion.
No Endorsements through Advertisements
- While we review certain products and offer recommendations based on rigorous testing, these do not constitute endorsements for the products, services, or companies behind them.Editorial team reviews and recommendations are independent of any financial or advertising relationships between Bonus Dental and the companies providing these products or services.
In essence, our product or service recommendations are purely based on their value. Our partnerships don’t influence our recommendations.
Acceptable Ads
- Ads must be tasteful, factually accurate, and not misleading.
- Pharmaceutical ads are allowed only for FDA-approved products catering to specific uses.
- We reject ads promoting harmful, illegal, or objectionable products/services.
- No deceptive, fraudulent, or offensive ad content is permitted.
- We do not accept ads related to certain categories such as alcohol, firearms, gambling, etc.
Each accepted ad is clearly identified as an advertisement.We ensure a clear distinction between editorial content and paid advertising.
Transparent Identification of Advertising Content
- All advertising content is labeled as such.
- Affiliate product recommendations include disclosures to identify our partnerships.
We make it clear what’s an ad and what’s not.
Clearly Labeled Sponsored/Branded Content
- Sponsored content is clearly marked and rigorously reviewed by our editorial team.
- We ensure the quality and accuracy of sponsored content before publishing it.
- Social media content that’s sponsored or branded will be identified with #ad or #sponsored at the start of the related caption.
Affiliate Product Recommendations
- We occasionally include links to products or services that our team has vetted.
- Clicking these affiliate links may earn Bonus Dental a commission without affecting the item’s price for you.
Transparency in Advertising Methods
- We employ various advertising methods, including retargeting ads, display ads, sponsored content tracking pixels, and affiliate program participation.
We ensure your information is protected and respect your privacy.